Creative event marketing doesnt have to mean a massive, outsized spectacle on the world stage. It can just as easily be small. Quiet. A private moment between the brand and a single customer. But no matter the size, creative event marketing means the same thing: to create value for your audience in very personal, participatory and immersive ways; we create brand fans, not just customers.
After all, the most direct route from a brands product or service to the mind and heart of a customer is creative event marketing those moments when a customer comes face to face with a brand and makes a conscious decision to let it in to her/his life based on the experience of the promise.
Those moments are the ones we and our clients are always pursuing.