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投稿者: GPJ

Press & News 4月 10 2012

B2B Mag: Always-On Virtual Experiences

IBM’s Larry Cook and GPJ’s Kenny Lauer on how physical and digital experiences blend to drive cust …

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Press & News 4月 3 2012

EM Tip of the Month: The Social Enterprise

GPJ’s Kurt Miller offers ways that brands can leverage content and a more social brand experience to dri …

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Press & News 4月 3 2012

GPJ in MediaPost: Inspiring Audiences

GPJ’s David Rich: “For 100 years, event and experience marketing campaigns have consistently cut t …

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Press & News 3月 28 2012

Chrysler and IBM Champion Power of Live Events

Bolstered by digital, live experiences are activating brands like never before. View Article

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Press & News 3月 5 2012

Digital Experience Maven Esther Lim at SXSWi Next Week

View Article GPJ Executive Director of Digital Experiences speaking on “The Rise of Co-Created Storyworl …

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Press & News 2月 24 2012

Chrysler and Scion Use Experiential and Interactive

Event Marketer gives a nod to two of the world’s most progressive brand marketing teams, who focus on cr …

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Press & News 2月 20 2012

Brad Bryen Joins GPJ in NYC

Experiential industry veteran joins #1 ranked experience marketing industry. View Article

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Press & News 1月 13 2012

Motorola the Talk of CES 2012

View Article GPJ is helping Motorola launch new products at CES 2012 with this amazing stunning brand experien …

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Press & News 12月 19 2011

GPJ in Forbes: Retailers Blurring Physical, Mobile & Online

GPJ’s Strategy + Planning lead in Forbes on “synching presence to (purchase) inspiration.” V …

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Press & News 12月 7 2011

Latest High Tech Product Launch

Toyota embraces technology to engage customers in a more immersive, effective brand experience. View Article

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Press & News 11月 17 2011

Scion’s Interactive Consumer Experience

Scion embraces dynamic, content-driven brand experiences to reach consumers. View Article

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Press & News 11月 14 2011

COVERGIRL and Taylor Swift Campaign Wins Billboard Award

GPJ sister agency G7 helps COVERGIRL win concert marketing award from Billboard for marketing innovation View …

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Press & News 11月 1 2011

The Taxi of Tomorrow Hits NYC

Nissan’s Taxi of Tomorrow brand experience at the Flatiron Building introduces the public to a remaking …

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Press & News 10月 31 2011

Emerson Reboots its Brand Experience

Event Marketer Magazine takes a quick look at how this tech innovator shook things up at this year’s Ora …

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Press & News 10月 4 2011

GPJ Named #1 Agency by Special Events Magazine

Recognized for its focus on more strategic and creative ideas, technology, and social media, global and indepe …

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Press & News 10月 4 2011

GPJ Announces Creative and Strategy Promotions

View Article The world’s top ranked experiential marketing agency, George P. Johnson, today announced the prom …

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Press & News 9月 27 2011

IBM’s THINK installation at Lincoln Center

Fast Company covers a landmark public exhibit created by IBM to celebrate both its vision for a “smarter …

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Press & News 9月 9 2011

Largest Projection Mapping Ever: Moscow Day

Fellow Project: WorldWide agency Spinifex just created the largest projection mapping project EVER, celebratin …

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Press & News 8月 17 2011

Brand Marketing in a Downturn: Amour on CNBC Squawk Box

Project: WorldWide Asia Pacific CEO Mike Amour on CNBC Asia advises brand marketers to stick to the fundamenta …

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Press & News 7月 27 2011

The 24/7 Digital Experience: IBM’s VEC

This article from Event Marketer covers IBM’s groundbreaking Virtual Event Center – named the best …

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Press & News 7月 22 2011

CNBC: Global Brand Marketing

Project: WorldWide’s Mike Amour on CNBC’s Squawk Box with guidance for brands playing on the globa …

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Press & News 7月 11 2011

FIAT Gallery Wins #1 Pop-Up Retail Experience of the Year

View Article GPJ’s assignment for FIAT’s Gallery in NYC’s SoHo district was named the best P …

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Press & News 6月 30 2011

CEMA Highlights GPJ Digital Lead Kenny Lauer

Leading organization for tech event marketers profiles GPJ’s digital lead and his new LEAp social and di …

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Press & News 6月 14 2011

Honda’s Civic Study Tour Blurs Online and Physical Experience

Honda and GPJ merge the digital and physical, using Facebook to drive buzz around multi-school Civic Study Bre …

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