Portfolio Planning is GPJs proprietary model that clearly lays out a clients business objectives and the audiences they need to engage against a backdrop of various touchpoints and event types required to move each of those groups to action. Its a complete plan of action, as well as a working...
Ask any interactive marketing company about creating experiential events and youll hear the same reply digital technology provides us with a miraculous toolbox. Suddenly, theres no limit to the experiences we can transform into reality.
Most event agencies view technology as simply an execution-based tool. We take a much broader, multi-dimensional approach. We believe event technology should improve your ability to manage an event while enhancing and extending the attendee experience, and do it at a reasonable price.
At George P. Johnson, event marketing is founded on creativity, built from experience and designed to engage.
Business-to-business (B2B) marketing has undergone massive change in the last decade. At GPJ we've helped pioneer many of those changes in the event marketing arena, touching on everything from content management technology for global trade show portfolios to data strategies that tie together...
Brand marketing has evolved from one-dimensional advertising-centric campaigns to more integrated and strategic brand experiences that take place across advertising, PR, events, digital, direct, in-store and other channels.
Backed by the expertise of our in-house team, our global event management agency offers:
Award-Winning Live and Virtual Experiences that attract worldwide attention
Corporate Event Management for international thought leaders and Fortune 500 companies
End-to-End Event Technology including...