New York’s Museum of Modern Art has embraced experience marketing in a fun way this summer. Teaming up with Foursquare, they have created an architectural scavenger hunt around New York that takes you on a 21-landmark adventure. The buildings chosen specifically feature the Modern movement and the tour ends with a $5 coupon off admission to MoMA. Scavenger hunt runs through July 31, so get after it!
MoMA’s Summer Scavenger Hunt
